Amazon Prime Video's interface has basically the same design across all devices: a banner with some hero images of featured movies or shows, followed by content sorted into categories. From the menu, the user can access a search engine, Home, the TV Shows or Movies category and adjust settings.
Some key features of the platform:
Watch Party: users can host a computer browser-based watch party on Amazon Prime with up to 100 other people who also have Prime, syncing their watching and chat at the same time;
Download for Viewing on the Go;
Separate profiles for everyone who shares an account;
Set Parental Controls;
The X-Ray feature feeds viewers a steady stream of info about the actors, filmmakers, music, and assorted trivia in each scene;
Closed captioning;
Customize Captions;
Amazon Channels lets users add subscriptions to other streaming services.
User reviews
Amazon has a section only for Prime Video customer reviews. On the Brazil, US and UK pages, many complaints were related to the ads before each content starts, the price of channels add-ons, the catalog selection and issues with the user interface.
US
UK
Brazil
Too many errors. Subtitle errors, such as delay and wrong language, on several films and shows. Such a basic thing and Amazon Prime leaves a lot to be desired. Netflix is infinitely superior.
It's only worth it for Prime and it's inexpensive. Streaming quality is poor, it buffers a lot or the quality of the video drops. The app on my android TV has crashed out of nowhere several times. Connection problems are also frequent. Netflix's quality is much better. Worst of all are the advertisements that we have to skip all the time before watching an episode. I once saw a trailer of The Man in the High Castle unintentionally that had a giant spoiler right at the beginning, before I remembered that I had to take the remote to skip the advertisement, and that took away much of the fun of the first season. There is much to improve and until then I will cancel the service.
Choosing what to watch is horrible. The search engine returns random results, in addition to content that requires an additional subscription. It gets worse by inserting an undesirable trailer that cannot be avoided.
For those who only subscribe to Amazon Prime, they can only access half the platform; because the other half, called "Channels", where the best films are, needs a more expensive subscription. There are few films and series available and the quality is not very good. I just keep paying my subscription because of free shipping on some Amazon products, if it depended on Prime Video I would have canceled it a long time ago.
Video unavailable, why list in the catalog if I can't watch it?
We also looked at what users were saying about Prime Video on social media:
Users complained about: lack of previews, old content, having to pay extra for some content, language settings, and some technical issues with login and VPN.
Many users also use Reclame Aqui, a Brazilian platform for users to register complaints and resolve them directly with companies:
Users complained about: having to pay extra for some content, language settings, and improper billing.
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