Prioritisation of features and opportunities
Item
Priority
Why is it important?
High
Makes it easier to find content the user is looking for
High
Makes a more organised and personalised user experience
High
Helps to make a more seamless watching experience
High
Organising seasons of a show inside the show and not as separate content, since that goes against convention and confuses the users.
Medium
Helps the user in finding appropriate answers or contacting support and reduces frustration
Medium
For users who save content to watch later, easily getting back to it is important
Medium
If there is a preview option for some content, users expect to see it on most, if not all, content
Medium
There should be greater focus on personalised recommendations rather than just promoting original content
Medium
Reduces chances of people accidentally subscribing to Channels and then contacting Support to cancel
Medium
Many users rely on social proof and appreciate that IMDB ratings are incorporated
Low
Ads are annoying, especially considering it's a paid service
Low
Better UX writing for error messages to help users recognize, diagnose, and recover from errors
Low
Minimises frustration and confusion
 
 
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