References - Marcela's Portfolio

Zara's Business Operations and Strategy: How and Why They Worked

Inditex Press Kit

Zara uncovered: Inside the brand that changed fashion

How is Zara Shaping Customer Relationships?

Zara Marketing Audit

The State of the Ecommerce Fashion Industry: Statistics, Trends & Strategy

The Top 21 Best Practices for Running a Successful Ecommerce Website

eCommerce Site Best Practices: The Anatomy of The 'Perfect' eCommerce Site [2021 Edition]

6 Best Practices For eCommerce Website Design